Agros’ solution is a one-stop-shop for crop farmers to switch to sustainable farming. We conducted primary and secondary market research to identify suitable crops in targeted provinces to promote Agros’ products and enhance client’s prospects. We created lists of potential partners and customers, in addition to coordinating meetings with local cooperatives and farmers to enhance market understanding and foster Agros’ market entry in Vietnam. We collaborated with Agros’ team to identify financing opportunities and support an application for the Net Zero Challenge for grants and to further promote Agros.